October 22, 2014 Mailers Notes
Sen. Bernie Sanders (I-VT) says he wants to stop the effort to privatize the Postal Service, stop the plans to close 82 more plants, and preserve 15,000 good-paying union jobs. Read more »
CATO Institute says USPS should be privatized along with several other government agencies. Read more »
Canadians are further upset that Canada Post is using made in USA cluster boxes. Read more »
Political campaigns and early voting bring out the strength of direct election mail. Read more »
Charitable giving to nonprofits is growing but not as fast as the incomes of the wealthy. Read more »
Canadians are very upset about how Canada Post is implementing delivery mode changes. Read more »
The reduction in mail is analogous to the “utility death spiral” in which a smaller number of customers have to cover the costs of a national network, and moving to cluster boxes is both a symptom and potentially an accelerator. Read more »
An outstanding video report on the successes and changes facing Royal Mail CEO Moya Green, many of which also face the USPS. They include the need to automate and increase the efficiency of the parcel business, the need to hold the line on further mail pricing increases, and the challenge of how to cut costs while maintaining the brand value that customers want. The value of the national network necessitated by the universal service obligation also is noted. Read more »
10 famous postal employees in our history. Read more »
Testing elements like different envelopes can improve direct mail fundraising results. Read more »
The Army is blocking direct mail. Read more »
New York is blocking direct mail that benefits nonprofits performing important services. Read more »
4 keys to effective mail distribution planning. Read more »
Direct mail works. Read more »
Some Canadians have experienced very troubling security breaches with their new cluster boxes as carriers simply forget to lock them. Read more »
The new cluster mailboxes also have brought out the best in Canadian humor. Read more »
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